ZOOM announces new features to rival Google Workspace

Some basic features include end-to-end encryption, access-restricted links, and external emails that expire when sent so that you can achieve message lifecycle management.

Zoom kicked off its annual Zoomtopia conference with updates on new features designed to take on powerful competitors: Google Workspace and Microsoft 365.

Zoom Mail and Zoom Calendar will be available this month. This means your business clients don’t need to leave the Zoom platform in order to view their calendar, schedule, or receive emails.

Other features announced include upgrades to Zoom Meetings, Team Chat translations, and Zoom Spots — a virtual coworking space for remote workers.

The Zoom email experience

According to Zoom’s blog, the next version of their email and calendar client will allow all Zoom users to access their existing email accounts from popular third-party services directly from the Zoom desktop app.

The new feature has been being planned for two years and is designed to reduce the number of hours people spend “toggling between applications,” according to a recent Harvard Business Review study. The integration means employees can easily create and participate in meetings by joining them from their existing calendar, directly from the Zoom sidebar.

Zoom Spots is a blog that explores the creative ways people use smartphones and apps in their everyday lives.

Zoom Spots, expected to be released in 2023, is designed to make remote work more efficient. The new feature, a “virtual coworking space for colleagues,” will allow remote workers to connect in real-time with a virtual space designed for side-by-side collaboration.

The purpose of Zoom is to “bridge the gap between workers in different locations.” Some may argue that an increase of screens and digital interaction could lead to a condition called digital burnout, but Zoom seems sure that it has the answer to modern work environments.

Zoom Meeting Upgrades
Eliminates distractions and background noise
Makes presentations easier to watch with a lower-quality projector, and helps to improve audio clarity

For the past 50 years, Zoom has been innovating for the business community here in the U.S. With an ever-growing demand for remote work opportunities, there is a need for companies to find ways to improve employee engagement and make working from home more enjoyable. Zoom’s answer was to bring video recording capabilities to their existing product, as well as upgrades that include:

Smart Recordings: A feature that saves you time and energy by adding summaries, next steps, and smart chapters to meetings. This way, your employees can easily skip to the moments that matter most.

Zoom users can now have more control over their meetings with improved templates that will automatically configure the right settings for your stand-up, all-hands meeting or other specified meeting.

The Zoom team has been listening to our users and we now offer customized Avatars to suit different needs.

The video clip feature allows users to save presentations, record and narrate the content, and share their screen.

Which is better? Zoom or Google Workspace

Zoom, while undoubtedly the largest web conferencing tool on the market, pales in comparison to Google’s other productivity and communication tools like Google Workspace. Google Workspace is familiar, adaptable, and scalable, however Zoom has recently added some features to its calendar and email which could threaten Google’s productivity monopoly with Microsoft 365.

Zoom is a popular option for those who need web conferencing, but brands like Meeting and Webex offer a variety of features and competitive pricing to suit your needs. To find out the difference between them, take a look at our dedicated web conferencing quote form.

The best product will be the one that meets your needs. While Google Workspace has plenty of features and allows for more integrations, we do like how Zoom is a constantly-evolving product.

With its new chat, email functionality, and collaborative tools, Zoom’s future workspace might just give Google Workspace a run for its money.

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